About us

We are your audience .

Shared Audiences is an omnichannel advertising and marketing platform that connects brands to their target audience at the right time and place in their customer journey. Clients range from Fortune 1000 corporations to venture-backed tech startups to SMBs across the globe.

Lucas Spalvis

CEO / Web Designer

Authoritatively iterate tactical core competencies for cross-media supply chains. Holisticly seize client-based supply chains rather than global innovation. Enthusiastically pontificate team building e-tailers.

Marian Gusto

CTO / Developer

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Will Fleiss

Co-Founder & CEO

Will is the co-founder and CEO of Shared Audiences. Previously he was Global Head of Content Marketing at Outbrain, Head of Search Marketing at Ogilvy, and SEO specialist for brands like 3M and Siemens. Will co-founded the VC-backed edtech company Bakpax (acquired by Teachers Pay Teachers), and led marketing at Knewton (acquired by Wiley). He lives in Weston, CT, and loves being silly with his kids.

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Robin McCarthy

Co-Founder & Chief Growth Officer

Robin is an online performance and growth marketer with over 20 years of experience in SEM, Display Marketing, Social Media Marketing, PR, Email Marketing, Affiliate Marketing and more.  Helping businesses meet their goals is her primary KPI.  Previously she was VP of Marketing at Progyny, a fertility benefits company she helped build from a web-directory start-up into a $149.5M IPO.  She lives in Jersey City, NJ.

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Robin McCarthy

Co-Founder & Chief Growth Officer

Robin is an online performance and growth marketer with over 20 years of experience in SEM, Display Marketing, Social Media Marketing, PR, Email Marketing, Affiliate Marketing and more.  Helping businesses meet their goals is her primary KPI.  Previously she was VP of Marketing at Progyny, a fertility benefits company she helped build from a web-directory start-up into a $149.5M IPO.  She lives in Jersey City, NJ.

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Mike Moran

Chief Strategy Officer

Mike is an expert in digital marketing, search technology, and web analytics, who regularly makes speaking appearances. He is the co-author of the best-selling Search Engine Marketing, Inc., the author of the award-winning Internet marketing book, Do It Wrong Quickly, as well as the co-author of the 2016 book, Outside-In Marketing: Using Big Data to Guide Your Content Marketing. Previously, Mike spent 30 years at IBM, retiring as a Distinguished Engineer, an executive-level technical position. Mike held various roles in his IBM career, including eight years at IBM’s customer-facing website, ibm.com, managing several redesigns of IBM’s website, including the implementation and management of its website search engine and developing its first search marketing program. Mike also worked on text analytics projects at IBM’s T.J. Watson Research Center for six years and holds 12 US patents. He lives in Jersey  City, NJ.

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Jonathan Andrade

Digital Growth Marketing Manager

Jonathan is a Digital Growth Marketing Manager focused on paid and organic social media, as well as branding and conversion rate optimization (CRO); always testing to ensure funnels are set up for growth. He has launched several e-commerce brands in the health food and pet spaces, and was previously Vice President of Operations for Anfasales Distributors, a service company for supermarkets. He lives in Milford, CT.

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Jonathan Andrade

Digital Growth Marketing Manager

Jonathan is a Digital Growth Marketing Manager focused on paid and organic social media, as well as branding and conversion rate optimization (CRO); always testing to ensure funnels are set up for growth. He has launched several e-commerce brands in the health food and pet spaces, and was previously Vice President of Operations for Anfasales Distributors, a service company for supermarkets. He lives in Milford, CT.

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Anusua Dutta

Managing Director, Online Reputation Management

With over 25 years of experience in the digital marketing realm, Anusua Dutta has established herself as a seasoned professional in the industry. Her expertise spans across various global financial services giants, including JPMorgan Chase, MetLife, Century 21 Real Estate, Freedom Mortgage Corporation, and Silicon Valley Bank. Additionally, Anusua has lent her skills to Brandwatch, an enterprise business intelligence platform.

Anusua’s work in digital strategy, social media, online reputation management, and marketing operations has garnered widespread acclaim from both peers and clients alike. Her ability to navigate the ever-evolving digital landscape and deliver impactful solutions has been a hallmark of her career.

Anusua holds an MBA in Marketing from the prestigious Ohio State University and a mini-MBA in Digital Marketing from the esteemed Rutgers University Business School. These credentials have equipped her with a comprehensive understanding of digital marketing principles and a deep appreciation for the latest advancements in marketing and AI.

Beyond her professional accomplishments, Anusua is an AI enthusiast and an avid follower of technological developments. Her curiosity and commitment to staying ahead of the curve have enabled her to consistently deliver cutting-edge solutions to her clients.

When not immersed in the world of digital marketing, Anusua enjoys the vibrant lifestyle that New Jersey has to offer. She resides with her family in the state, embracing the diversity of people and cuisines, as well as the scenic beaches and shores that dot the region.

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Anusua Dutta

Managing Director, Online Reputation Management

With over 25 years of experience in the digital marketing realm, Anusua Dutta has established herself as a seasoned professional in the industry. Her expertise spans across various global financial services giants, including JPMorgan Chase, MetLife, Century 21 Real Estate, Freedom Mortgage Corporation, and Silicon Valley Bank. Additionally, Anusua has lent her skills to Brandwatch, an enterprise business intelligence platform.

Anusua’s work in digital strategy, social media, online reputation management, and marketing operations has garnered widespread acclaim from both peers and clients alike. Her ability to navigate the ever-evolving digital landscape and deliver impactful solutions has been a hallmark of her career.

Anusua holds an MBA in Marketing from the prestigious Ohio State University and a mini-MBA in Digital Marketing from the esteemed Rutgers University Business School. These credentials have equipped her with a comprehensive understanding of digital marketing principles and a deep appreciation for the latest advancements in marketing and AI.

Beyond her professional accomplishments, Anusua is an AI enthusiast and an avid follower of technological developments. Her curiosity and commitment to staying ahead of the curve have enabled her to consistently deliver cutting-edge solutions to her clients.

When not immersed in the world of digital marketing, Anusua enjoys the vibrant lifestyle that New Jersey has to offer. She resides with her family in the state, embracing the diversity of people and cuisines, as well as the scenic beaches and shores that dot the region.

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On our first call, we’ll learn more about your growth goals, share a bit about Shared Audiences and how we like to partner with clients to see if it might be a good fit.

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