Table of Contents What Is Audience Sharing? How Audience Sharing Works Across Major Platforms Advanced Strategies for Audience Sharing Privacy, Compliance Considerations, and Data Clean Rooms Measuring the Success of […]


Geofence targeted advertising and geotargeted advertising are both location-based marketing strategies that utilize geographic data to deliver ads. However, they differ significantly in their scope, precision, and how they interact […]
October 21, 2024
Geofence targeted advertising is a precise and powerful digital marketing strategy that leverages location-based data to serve ads to users in specific geographical areas. Here’s a deep dive into how […]
October 21, 2024
How Airbnb and Tesla Made Travel Easier for Electric Vehicle Owners In an effort to meet the needs of eco-conscious travelers, Airbnb and Tesla partnered to provide electric vehicle (EV) […]
October 17, 2024
In a world where personalization is becoming increasingly important, Spotify** and Uber teamed up to improve the ride-hailing experience by offering passengers the ability to listen to personalized music during […]
October 16, 2024
GoPro has announced its return as the exclusive action camera sponsor for Red Bull Rampage 2024, a prestigious freeride mountain biking event. This marks GoPro’s continued involvement in capturing thrilling […]
October 16, 2024
Looking back over the past 100 years, some of the most impactful partnerships weren’t just about combining resources or expertise—they were about bringing together two companies that shared or expanded […]
October 8, 2024
Introduction to Pinterest Ads Pinterest Ads is a powerful platform that can help e-commerce brands effectively reach their target audience and drive sales. In this comprehensive guide, we will explore […]
February 15, 2024
Growth Marketing, Marketing Optimization, Shared Audience Optimization
In the competitive world of e-commerce, the key to sustainable success is mastering the art of audience growth. It’s an ongoing process that goes beyond mere numbers; it’s about cultivating […]
November 3, 2023
In today’s digital era, engaging and growing your customer base is crucial for the success of any online business. With the abundance of audience development tools available, it can be […]
October 23, 2023
Shared Knowledge: A Shared Audiences Publication
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Recent Posts
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- A Guide to Audience Sharing: Platforms, Partnerships, and the Data Clean Room Future of Marketing
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